Posts Tagged ‘internet’

I was thinking over the weekend, it’s been a long game and asked myself how did this fresh faced kid get to where I am now? … or as the Irish man replied when asked for directions, “Now if I were you, I wouldn’t have started from here.”

This is one way to tell the story … Let’s start with me at age 16 still at Carrickfergus grammar school set in the fields above the council estate in NI where I lived. I was playing badminton for Ulster and Ireland by this stage, which is all I really cared about at the time. Despite the troubles we still travelled all over Ireland for matches.

damon oldcorn aged 17 - Edited

Labourer Braidwater Spinning – on the factory floor building spinning frames in a textile plant in my holidays, a wage packet. (luckily I had help.) First real job Laboratory Assistant Greenland School – in a secondary school not known for its academic standards (mainly feeding the mice/rabbits and covering classes for delinquent teachers.) Accounts Clerk Rothmans – worked directly for the Management Accountant in a major tobacco company (never dreamt of smoking after that) Some said I would have made a good accountant but being tied to a desk did not suit. Sales Representative Corry Business Equipment – selling electronic cash registers to retailers (When I say sell, seldom did, I hadn’t a clue, but the company car came in handy for getting to the badminton tournaments.) Attended OCTU (Officer Cadet Training Unit) for the RAF at Biggin Hill. After a week of rigorous tests made an offer which I turned down, one of my better decisions, but still felt needed to get out of NI.

The move to Guildford, Surrey, England Aged 18 needed to access the centre of world badminton at Wimbledon Squash & Badminton Club.

Financial Representative Mercantile Credit/ Barclays Bank – with a small branch team in Guildford underwriting and lending £3M per month to consumers and the motor trade in Surrey. (Wrote the first contract hire deal in the UK.) Well trained here in all aspects of financial analysis but it was poorly paid. Financial Representative Commercial Credit As above but for a lesser name, more freedom, paid more money, easy choice to move. Sales Representative Belstaff – Selling motorcycle clothing to retailers across the South East of England. I was difficult to pin down given the vast territory and remote management. So all good for the early morning coaching at Surrey University before work and then training late afternoon/evenings at Wimbledon with tournaments across the country at weekends. Salesman VGL Industries – Selling the Terence Piper microchipped vending machine in London. Getting closer to the technology world but not quite. Years at the sharp end having to outsell teams in half the time available hones you and as we see in the next stage of my career the lessons learnt here paid off in the end.

Damon Oldcorn International Badminton Player

My technology years and career were about to start as the industry began to emerge

Now aged 22 beginning to realise how much money it took to live and survive in Surrey and that the Badminton was never going to be anything more than semi- professional … if even that. Salesman NEXOS – Selling the first screen based word processors to the financial and legal markets in London. Loved it here, great professional competitive team, had a flair for it and really flourished. Salesman ITT International Telephone & Telegraph – Selling Facsimile machines and screen based electronic Telex systems. The top salesman, City/Square Mile as my patch, Big Bang Time, a killing ground. Senior Salesman/Team Leader STC Standard Telephone & Cables – as above but also added bonus of hard edged Xerox US style sales management training.

Sales & Marketing Manager Chernikeeff Telecommunications – Headhunted to a startup. Successfully hired/managed the sales team and created the marketing that launched the company that designed and built the UK’s first message switching systems. Sales & Marketing Director Norbain Micro – turned round this small public company that was a major UK Distributor of computer peripherals from Japan. Learned here about all the facets of a business in the boardroom. Sales & Marketing Director Tandon Corp – US Personal Computer vendor that sold through indirect channels in Europe. Re-energised the salesforce and dealer base and gained No 2 vendor slot in the UK 486 processor market.

As we left the eighties entered the nineties the world economy began to slow and enter recession

The PC hardware market lost sufficient margin to support an indirect model and other new major US players went direct. Time to look for new ground. Consultant Hutchison Whampoa HKJoined a small group of ex PWC change consultants to restructure the retail subsidiaries of HW in Hong Kong. Student University of Bristol – Embarked on a two year full time Masters degree in International Business which encompassed extensive study periods at Harvard, MIT and UC Berkeley. This was for the thinking time and the network not the degree. Sales & Marketing Manager Vodafone – Paknet the data arm of a voice company that did not fit, interim contract to find new markets for them.

Filled with entrepreneurial zeal and understanding particularly from my time at UC Berkeley and Harvard

I had already created a support network in the States. First landed in Silicon Valley CA in 1987 and lived there off and on over the 90s, 7 weeks there and 3 weeks back in the UK for 3 years during the DotCom years with PhoneMe. Founder Interim Edge – I created the first of the virtual management companies for the TMT markets, later to be the interim management industry. Mine was born out of William Davidow’s thinking in his book “The Virtual Corporation” that I had engaged with in CA. Founder/CEO PhoneMe – Off the back of a world beating engineering team and their soft switch launched a Global “Web Callback” telephony service (PhoneMe “The human voice of the web” ) UK/Boston/San Jose which led to a Silicon Valley exit. Founder/CEO NicheGnat – Pioneered web conferencing in Europe through a distribution partnership with Boston based WebDialog Inc. CEO ZebTab – Led the founding team to create one of the first sports (ManUtd) and news (BBC) media platforms to successfully deliver video content directly to the desktop computer on an advertising based revenue model.

Decision … No more Tech startups of my own … But what next?

Founder WildIrishGuy – opened a club and network at 8 Northumberland Ave to create an economic place for freelancers and entrepreneurs to be based in the heart of London. This gave me time to breath and meet a wide range of people from different layers of the network and people began to ask me to mentor and advise them. Founding Director The Irish International Business Network – A Not for Profit to support the Irish diaspora in London and New York. Now today both in wilds of Wiltshire and the heart of London working with my extensive trusted network borne out of all those years of work. Founder Partner Oldcorn & Oldcorn LLP – Independent advisory, executive coaching and mentoring to the C suite of scaleups in the emerging technology markets.

damon-wild

Thank you for reading this if you got this far, this was more really for my benefit than yours, all about unravelling my thoughts as I recalled how I overcame the challenges throughout those exciting times. In saying that please don’t hesitate to make a comment or contact me direct. If it stirred anything that you would like to shoot the breeze on, the door is always open. Keep well Damon.

Running interference is a term taken mostly from american football where team players deflect the opposition in their attack to stop the ball carrier as they attempt to make the home run. running interference4I use this term in the start-up/scale-up world when people that I meet when networking ask me what is it that I do … I tell them “I run interference” on behalf of my clients when retained for that purpose.

This will normally open up a discussion as to what I really mean by that phrase, a bit like the quote “We are the Pros from Dover” taken from the movie “Mash”. Experienced business professionals from the technology world will know what I mean but younger entrepreneurs from the emerging technology world will be less sure. That is the point of course “when you don’t know what you don’t know” when trying to navigate the shark infested pool of founding and building Tech start-ups.

Its a pool of knowledge and insight gained over decades of working for US vendors in the big game and then founding and building technology companies from scratch in the good and bad market times. You tend to get perspective on the right moves and people from years of “shedding layers of skin” from going through the process of winning and losing in the UK and Silicon Valley. We are often pigeonholed as advisers, coaches, consultants maybe even the dreaded mentors … I suppose there may be a combination there. But what sets me apart is the blend of experience, strategic thinking and accelerated tactical implementation that moves the needle on whatever challenge you are currently facing.

A lot of my work is based on accelerating access to market, entrepreneurs always need that first big deal or partnership to reference from and cement them into the market with some credibility to continue. running interference2How do you do that? … well while you have had you’re nose to the grindstone, I have had years building a trusted network in London, this gives many entry layers to quickly research where best to position you’re attack. This combined with the weight and experience I add as to how to frame the hook that will get a reaction and opens up options for you to explore.

Sometimes it can be just as important not to talk to certain people as to chasing to meet what appears to be high profile people that can aid you’re progress. But “how do you know who is good or bad”, some that will suck time and life, maybe even money out of you’re precious venture. Well that is also about having time and experience to “understand the jigsaw” that is the multilayered emerging technology market in London. I have come across most of the challenges you are taking on for the first time, numerous times in fact, it develops an instinct in you for what feels right.

So I hear you ask … why are you not off investing, a venture capitalist, being a Non Exec, Government adviser, charity work, even retired like the rest of your peers. running interference1Well much as I don’t want to build another start-up company of my own, what still gives me a thrill is breaking markets with new technology, especially if it means taking on and beating the incumbent global vendor players. Its about doing business and deals that people don’t think possible on your wits with limited resources, “that’s the win”.

I wrote about this subject many moons ago – 1994 perhaps, I wonder if anything has really changed?  Then I was concentrating on the world of IT and the lack of black or asian front line sales people that seemed to be missing from most hardware or software vendors or their distribution channels. The Carol Thatcher episode made me think again was that hidden racism still around behind closed doors, particularly in the hiring process of the digital internet world that I have spent the last decade in. That shiny new world of digital media and the latest Web 2.0 application or platform that looks on the surface to be very open and accepting of all sorts of players. I suppose at the bleeding edge, an analysis of the twitter/facebook populations in London/UK/Ireland would be a start, as they tend to be representative of the core of the network that drives the game we are in. I just wonder what that would show in terms of spread and access, particularly in customer facing roles or senior management positions?  

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